{"product_id":"creating-unicorns-with-simple-innovations-the-pisa-method-paperback","title":"Creating Unicorns with Simple Innovations: The Pisa Method - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eJorge Sá\u003c\/b\u003e (Author), \u003cb\u003eMagda Pereira\u003c\/b\u003e (Author), \u003cb\u003eNadiia Nikitina\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eWINNER OF THE 2025 INTERNATIONAL IMPACT BOOK AWARDS for Outstanding Literacy Achievement\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe untold story: creating simple \u003ci\u003ehigh value\u003c\/i\u003e innovations.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eThis book presents a five-step method to create high worth non-technical innovations through: \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003col\u003e\n\u003cli\u003eFocus on \u003cb\u003esimplicity\u003c\/b\u003e (which as said is the ultimate sophistication);\u003c\/li\u003e\n\u003cli\u003eOpportunities that \u003cb\u003ecome to us\u003c\/b\u003e(instead of having actively to look for them);\u003c\/li\u003e\n\u003cli\u003eAdapting solutions already in use elsewhere (rather than constructing them anew);\u003c\/li\u003e\n\u003cli\u003eTesting \u003cb\u003econsumers actions and emotions\u003c\/b\u003e (in lieu of words or thoughts); and finally\u003c\/li\u003e\n\u003cli\u003eEntering the market in an inexpensive way and with minimal risk.\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003eExamples are \u003cb\u003enumerous\u003c\/b\u003e. Some are \u003cb\u003eunicorns\u003c\/b\u003e (valued at one or more billion dollars): Spanx, Rent the Runway, Dollar Shave Club, GymShark, Gousto, Athletic Greens, Havaianas, etc.Others are in the \u003cb\u003emultitude of millions\u003c\/b\u003e: Knix, Drop Stop, Pouchee, Lisa Gable Accessories, Readerest, SafeGrabs, Chawel and so on.\u003c\/p\u003e\u003cp\u003eThis book presents what is \u003ci\u003ecommon among hundreds of such innovations\u003c\/i\u003e, shared by all in a sequence of steps called the \u003cb\u003ePISA method\u003c\/b\u003e.\u003c\/p\u003e\u003cp\u003eSo, in a certain sense this book was written by those entrepreneurs who achieved financial independence and changed the lives of others by \u003cb\u003esolving complexity through simplicity\u003c\/b\u003e.That is the \u003ci\u003equiet revolution\u003c\/i\u003e underway which falls below the radar and therefore is \u003cb\u003ean untold story\u003c\/b\u003e.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 184\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.4 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e May 29, 2025\u003c\/div\u003e\n            ","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":53576031371571,"sku":"9781637428276","price":34.54,"currency_code":"USD","in_stock":true}],"url":"https:\/\/s3xxpj-vy.myshopify.com\/products\/creating-unicorns-with-simple-innovations-the-pisa-method-paperback","provider":"The Celestial Starlit Phoenix ","version":"1.0","type":"link"}